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By: Dick Henk
Broker Associate, SRES, GRI, E-Pro

http://www.dkhenk.com

I’m sure you’ve seen them; the alphabet soup of letters that some real estate agents have after their names. The National Association of REALTORS encourages agents to pursue further education opportunities to better their real estate careers, and for taking these advanced classes we are awarded what is called a designation, which is the letters you see after the name. Successful agents must keep current on industry related issues, evolving technology, changing legalities, and new marketing ideas.

Although other designations exist, only 20 are official NAR designations and certifications. Here is a brief explanation of a few that you will see most often.

GRI stands for Graduate, REALTOR Institute - This one requires a minimum of 90 hours of education covering real estate related topics such as business planning, fair housing, and contracts. If the real estate pre-license class were the equivalent of high school, the GRI designation could be said to be a college degree.

ABR stands for Accredited Buyer Representative - Prepares REALTORS for working with buyer clients in real estate transactions and provide the quality of service and degree of fidelity to buyers that sellers have customarily enjoyed.

CRS stands for Certified Residential Specialist - Content for this designation is centered on high content training in the systems and strategies of residential real estate. Also, a higher level of real estate experience is required to receive this designation.

SRES stands for Senior Real Estate Specialist - Designation for REALTORS that have chosen to earn a greater understanding of the distinct real estate goals, concerns, and needs of seniors.

There are other designations outside of these offered through the National Association of REALTORS, including one I received this last month. The CPS designation, which stands for Competitive Pricing Specialist and is awarded to experienced REALTORS that use the unique comparative market analysis system sold and promoted by XpertCMA.com. Unique because it compares properties on the market today rather than from months ago.

You usually can’t go wrong by seeking out REALTORS that promote this alphabet soup of letters after their name, because they have made a committment to their profession and to furthering their knowledge to better serve buyer and seller clients.

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